Tucked along Morocco’s rugged Atlantic coast, Essaouira is a breezy blend of whitewashed walls, blue shutters, and sea-salt serenity. Once a favorite hideaway of musicians and creatives — including Jimi Hendrix — this UNESCO-listed medina is known for its peaceful rhythm, thriving art scene, and coastal beauty.

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Wander the Skala ramparts with waves crashing below, lose yourself in the artisan souks filled with woodcraft, silver, and textiles, or relax at the bustling port, where fishermen unload their catch and seafood is grilled to perfection.

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Just outside the city, argan trees stretch across the hills — making Essaouira one of the best places in Morocco to find pure argan oil straight from women-led cooperatives.

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Whether you’re here for surf, sunsets, or souks, Essaouira invites you to slow down and breathe deep.